In September, we gave a glimpse of the future with Apple Watch, our most personal device ever.
It’s a cause we can all be proud to support. The money we’ve raised is saving lives and bringing hope to people in need. I’m thrilled to announce that our total donation for this quarter will be more than $20 million - our biggest ever - bringing the total amount Apple has raised for (PRODUCT) RED to over $100 million. In addition, Apple pledged a portion of our retail and online sales on two of the busiest shopping days of the year. Developers created exclusive content for the campaign, with all proceeds going to the Global Fund to fight AIDS in Africa. And we’re defending our customers’ personal data because we believe they have not just an expectation but a right to privacy.Īs the holiday shopping season kicked off in November, we teamed up with some of the most popular developers on the App Store for an unprecedented fundraising effort on behalf of (PRODUCT) RED. We’re dedicated to advancing equality, diversity and human rights in the workplace, from our corporate offices to the factory floor. The success of our company is creating jobs and opportunities for workers from all walks of life. Apple is a leader in sustainability, powering our data centers with 100% renewable energy. Here in the U.S., we’ve made a bold commitment to provide technology for schools that need it the most. Together we’re also making an impact on some of the most important issues facing society. Each of these moves opens new opportunities for Apple, and their impact will continue to be felt far into our future. We’ve made important decisions like acquiring Beats for its popular products and incomparable talent, and partnering with IBM to transform mobile computing in the enterprise.
#LETTER TIM COOK MAC#
Year after year, the Mac gets better because we love it and we can’t stop thinking about the possibilities for what it can do. This achievement is a credit to our teams who are constantly innovating to make Apple’s products the best in the world.
Today, the Mac enjoys a wider audience than ever and the highest market share in almost 20 years. This year marked the 30th anniversary of the Mac, which has been the symbol of revolutionary technology since its introduction. During this busy holiday season, our store teams are doing a fantastic job introducing and answering questions about all of our products, and they’re doing it with the energy and enthusiasm that has always endeared them to our customers.
#LETTER TIM COOK SOFTWARE#
The App Store had a record-setting year and our software products, led by iOS 8 and OS X Yosemite, have never been stronger. Just this fall we had the biggest iPhone launch ever with iPhone 6 and iPhone 6 Plus, unveiled the thinner and more powerful iPad Air 2, introduced the new 27-inch iMac with its stunning Retina 5K display, and launched an entirely new category of service - Apple Pay - which is winning over banks, merchants and customers even faster than we had hoped. It’s been a year of amazing announcements across the board. I’m immensely proud of the work that you and your teams are doing to make Apple a force for good in the world, both through our products and by making a difference on issues that touch millions of lives. Together we have reached new heights with our products and delivered Apple’s most innovative lineup ever. With the holidays upon us and 2014 drawing to a close, it’s a great time to look back at this unforgettable year. Account icon An icon in the shape of a person's head and shoulders.
0 kommentar(er)
